ZDF ⚡ LIVE ⚡ And I'm right in the middle of it! 🤩
I had the great honor of being invited by ZDF as an expert on negotiations.
"The Art of the Deal – Negotiating between Power, Psychology, and Empathy" was the topic. The focus was on an exciting – and at the same time challenging – look at Donald Trump as a "dealmaker" and the question of the extent to which his approach from the 80s, shaped by his book "The Art of the Deal," can still be considered contemporary today.
In the live talk, we discussed why this highly dominance-oriented negotiation style should be viewed critically from a psychological perspective, while at the same time being effective in certain contexts. However, the main focus was on what conclusions we can draw for modern, constructive, and practical negotiations – for example, in salary discussions, difficult professional situations, or under high stress.
Successful negotiations today don't thrive on maximum toughness, but on clarity, psychological understanding, relationship competence, and sustainable solutions. It is precisely these skills that strengthen individuals, teams, and organizations in the long run.
I am very pleased that this important topic is being discussed on such a large platform – and that I was able to contribute to it.